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Schedule Instagram posts.

Photos, carousels, Reels and Stories go out on their own at the time you pick. PostFlow checks the size and caption first.

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What you can schedule

The limits PostFlow checks before a post goes in the queue.

FormatContentRatioLengthCaptionFile size
Photo1 photo4:5 – 1.91:1—2,200 characters, 30 hashtags8 MB
Carousel2–10 photos or videos4:5 – 1.91:13 s – 1 min2,200 characters, 30 hashtags8 MB / 100 MB
ReelOne video9:16 recommended3 s – 15 min2,200 characters, 30 hashtags300 MB
Story1 photo or video9:16 recommended3 s – 1 minNo caption8 MB / 100 MB

What PostFlow does here

  • Checked first: Size, length and caption are checked before the post is queued.
  • One-click crop: A photo that doesn’t fit gets a cropped copy for this platform.
  • First comment: Hashtags or a link go in the first comment, posted right after.
  • Comments and DMs: Answer them from PostFlow’s inbox, with saved replies.
  • Analytics: Reach and engagement per post, and the hours that work best.

Connect in three steps

  1. Switch your Instagram to a Business or Creator account. It’s free, in Instagram’s settings.
  2. In PostFlow, open Accounts and choose Connect Instagram.
  3. Log in to Instagram and allow PostFlow. That’s it.

Questions

Does a personal Instagram account work?

No. Instagram only lets apps post to Business and Creator accounts. Switching is free and you can switch back any time.

Why does my photo need cropping?

Instagram only takes photos between 4:5 and 1.91:1. If yours is taller, PostFlow shows the problem and crops a copy for Instagram. Other platforms keep the original.

Can I put hashtags in the first comment?

Yes. Write them in the first comment box and PostFlow posts the comment right after the post goes out.

Can I schedule Stories?

Yes, a photo or a video of up to 60 seconds. Stories have no caption.

Other platforms